The Marketing Playbook for Law Firms
With David Lau
Morgan & Morgan’s VP of Marketing, David Lau breaks down what it takes to build and maintain a successful marketing strategy, driving real results for your law firm. In this session, David will discuss his approach to:
Aligning your marketing goals with firm-wide objectives to drive growth
Maximizing your return on advertising spend (ROAS)
Choosing the right marketing channels to attract high-value clients
Building a data-driven approach to optimize your marketing effort
Whether you’re fine-tuning your current strategy or looking for fresh ideas, this session will provide actionable insights to help your practice succeed.
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